Throughout North America, all sizes of cross country ski areas, resorts, trail systems, guides, outfitters, and related businesses enjoy the many benefits of membership in Cross Country Ski Areas Association (CCSAA).

Retailers choose from 3 levels of membership (green, blue, black diamond). Each level offers different benefits of exposure on the xcski.org website as well as determining the number of Welcome Passes given to the retailer as a value-added sales tool for use with entry-level ski packages (skate or stride).The Welcome Pass entitles the bearer to ski for free three times at participating CCSAA ski centers.