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CCSAA Annual Convention

May 1 & 2, 2013

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* Registration $375 CCSAA member ski areas & exhibitors. All others, please inquire. CCSAA members please register with CCSAA, not NSAA. Please note that CCSAA registration expires just prior to the NSAA Final Night Party and Departure Breakfast.

* Lodging Westin Mission Hills Resort & Spa
                  Palm Springs, CA
                  760-328-5955
                  $205/night

* Getting There Palm Springs International Airport. Taxi service available from the airport to the convention hotel. Yellow Cab quotes service to the Resort as $35 -$40, one way. Reservations recommended from the hotel back to the airport. Reservations not needed from the airport. Yellow Cab: 760-340-8294.


2013 Convention Agenda


Tuesday, April 30

1:00 – 5:00 CCSAA Board of Directors Meeting

1:30 - 2:15 p.m.  (concurrent)
           • Liftopia: Best Practices in eCommerce...Evan Reece, Co-Founder and CEO
          •ACTIVE Network: Build an ACTIVE Community with Activity & Participant Managment...Michael McDermott, Director of Sales

2:30 - 3:15 p.m. Ryan Solutions: 10 Marketing Campaigns You Need to Launch...Corey Ryan, Principal

3:30 - 4:15 p.m. (concurrent)
          • Siriusware: A Sirius Update...Mark Danemann, President and CEO
          • Brinks Hofer Bilson & Lione: Over-Exposed? Potential Legal Risks and Consequences of Social Media...Scott Slavick, Shareholder

4:30 p.m.-5:00 p.m. NSAA Annual Business Meeting

5:00 p.m.-6:00 p.m. Innovation Showcase: Be inspired by a new technology, idea or practice. Bright people and groundbreaking companies will present a rapid fire series of 3 to 5 minute, succinct presentations you won't want to miss. Applications exceeded presentation slots so only the best have been chosen to present. The smorgasbord of topics will take you from the social media world, to mountain management, to business operations.

6:00 p.m. -9:00 p.m. Welcome Reception...sponsor Leitner-Poma and SMI SnowMakers


Wednesday, May 1

6:30 a.m.-7:30 a.m. Early Morning Boot Camp...sponsor HKD Snowmakers

7:00 a.m.-5:30 p.m. Registration Open

7:30 a.m.-8:30 a.m. Continental Breakfast... sponsor CWA, Geise Engineering, and Magic Carpet

8:00 – 8:30 CCSAA Welcome & Introductions

8:30 a.m.-9:45 a.m. Opening Keynote Address....Robert Tucker sponsor MountainGuard
                                 Driving Growth through Innovation: How Leading Firms are Transforming
                                 Their Futures
         

9:45 a.m.-10:00 a.m. Morning Break... sponsors CIEE, Inntopia, and The Cawley Company

10:00 a.m.-11:15 a.m. Sessions (concurrent)
             • Model for Growth: Macro trends MB & NF
             • Same Old Song? A View from Washington....sponsor SE Group
             • Rental Profitability

11:00 a.m.-1:30 p.m. Tradeshow Opening Lunch...sponsors American Locker, Neveplast and Siriusware

1:45p.m.-3:00 p.m. General Sessions (concurrent)
              • Alex Kozinski: Libertarian Perspectives and the Changing Legal Landscape
              ...sponsor Alpine Shield
              • Robert Tucker, Moderator: SnowSports Industry Innovation Power Hour
                 ...sponsor Liftopia

3:00 p.m.-3:15 p.m. Afternoon Break...sponsor FrostByte Video and Smart Carte

3:15 – 4:30 CCSAA Nordic Session
"Integrating New Trail Users" utilizing a case study of fat tire snow bikers in Washington state's Methow Valley....Danica Ready Kaufman

5:00 – 5:30 CCSAA Annual Meeting:

  • elections to the Board of Directors
  • 2013-14 dues & budget
  • President's report
  • No Child Left Inside program update
  • website improvements
  • new business

3:15 - 4:30 Sessions (concurrent)
           • Snowboarding
           • FAQ’s: Top Ten Unresolved Issues Facing the Snowsports Industry on Health Care Reform
            • Season Overview: Key Statistics and Trends from the Kottke Study...sponsor SKIDATA

4:30 - 5:30  Golden Eagle & Safety Awards Reception...sponsor Wells Fargo Special Risks

5:30 - 7:30  Tradeshow Reception...sponsor E4Soft and TechnoAlpin


Thursday, May 2

7:00 a.m. -10:00 a.m. Outdoor Adventures (concurrent)
               • Jeep Tour 6:45 a.m - 9:30 a.m.
               • TREK 7:00 – 9:30 a.m.
               • Speed Golf 7:00 – 9:00 a.m.....sponsor ADG
               • Boot Camp 7:30 a.m. – 8:30 a.m....sponsor HKD Snowmakers


7:30 a.m. - 9:30 a.m. Continental Breakfast...sponsor Mirus Resort Capital, VacationRoost, and Waffle Cabin

8:00 – 9:30 CCSAA Nordic Session
State of the Industry and XC Skier Visit Study....Kelly Davis, SIA Director of Research


10:00 a.m.-11:15 a.m. Lifetime Achievement Award
                                    Morning Keynote Address...Leonard Brody: 730 Days From Now
                                    sponsor CNL

11:30 a.m.-1:00 p.m. Tradeshow Lunch...sponsor GE Capital Corporate Finance, Mountain        Uniform and Wiegand Sports

11:30 – noon
CCSAA Nordic Session
"Crackerbarrel" bring your questions and get the perspective of your colleagues


1:30 p.m.-2:30 p.m. Sessions (concurrent)
        • LSSM/BAF
        • Assessing the Risk and Return on Special Events: Horror Stories and Lessons Learned
        • Punching Social Media in the Face

2:30 p.m.-2:45 p.m. Afternoon Break....sponsor Fatzer, Star Lifts, and Stewart Group

2:45 p.m.-3:45 p.m. Sessions (concurrent)
         • Model for Growth Workshop
         • Snow, Blow, Grass & Coke: Environmental Dangers in the Snowsports Industry
         • The Grey Market

4:00 p.m.-5:00 p.m.  Sessions (concurrent)
       • Branded Social Video: The Snowsports Area Marketer’s Newest Tool
       • Advances in Technology and its Expanding Role in Risk Management
          sponsor Brinks Hofer Gilson& Lione
       • “Brand” New: Brand Optimization through Best-in-Class Resort Facilities and Service

5:15 p.m.-6:30 p.m. Marketing Awards Reception.... sponsor Ryan Solutions

CCSAA registration expires.
$100 fee if staying for the Final Night Party and/or Departure Breakfast.

7:00 p.m.-10:00 p.m. Final Night Party....sponsor AXESS (additional fee for CCSAA members)


Friday, May 3

8:00 a.m.-10:00 a.m. Departure Breakfast (additional fee for CCSAA members)

contact
603-239-4341
ccsaa@xcski.org
xcski.org

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